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Two free guides to start with AI, without the jargon
Written by Dorina Torje after 26 years in IT, for founders and professionals who don't want to become technical. Tell us where to send them and they're in your inbox in a minute.
Guide 1
Not Yet — The Human Side of AI Literacy
Most people we interviewed about AI agents gave the same answer: "not yet". This guide is about what sits behind that answer, and how to move past it on your own terms.
- Why hesitation about AI is reasonable, and what to do with it
- Where to draw your own line between what stays human and what AI can take
- A simple first step you can take this week
Guide 2
Claude, Plainly — A Beginner's Guide
A plain-English introduction to using Claude as a working partner in your business, from your first question to your first useful result.
- How to ask so you get answers you can actually use
- Everyday business tasks to hand over first
- How to check what AI gives you back
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“You don't need a technological background. You speak to an AI the same way you would think by yourself. Once you have a method, it's not difficult.”Barbara Mora Varela, crisis management & resilience expert · Grand Prize, AI Bootcamp September 2026
The next AI Bootcamp: 28–29 November
One weekend, 7 people, your own business problem. You leave on Sunday with an AI workflow that works.